A study has revealed that the most popular messaging app in Brazil is WhatsApp. Research conducted by Ilumeo and NovaSB, showed that over 95% of Brazilian internet users used the app. This was followed closely by Facebook on 87% before a fall to 50% of people using Skype.

Which app is most used in Brazil?

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Is Telegram popular in Brazil?

Telegram is the messaging application what else grows in Brazil and is already in 45% of the smartphones of Brazilians. Between 2019 and 2020 the increase was 14%, when the application went from 13% to 27% of smartphone users in Brazil.

What is Zap in Brazil?

Created as a 100% national alternative to WhatsApp and named by the play on words used by Brazilians to refer to the popular app, Zap Zap offers very similar features to the ones found in other messaging apps like Telegram and functionalities such as publicly accessible messaging groups, map of users found in the same